Fizzio Launch

This international campaign established an uplifting, optimistic tone for the new Fizzio platform. The rollout was a hit. These handcrafted sodas are now a popular menu item in Asia/Pacific and beyond.

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Spring Promotion

Novelty is important to Starbucks customers, especially in the Asia/Pacific market. For this campaign, we made sure to highlight the “cool” factor of these drinks.

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